Schools
School of Arts and Letters
Communication - Strategic Communication Track (Bachelor of Arts)
Degree Requirements
Beginning Fall 2022 new students wishing to pursue Strategic Communication will follow degree requirements for the Journalism, Media, and Strategic Communication major.
Degree Program Admission Requirements
|
Dept |
Course Number |
Title |
Credit Hours |
Minimum Grade |
|
COMM-S |
121 |
Public Speaking |
3 |
C |
|
COMM-S |
122 |
Interpersonal Communication |
3 |
C |
See “General Requirements for Undergraduate Degrees at IU Southeast” and “General Requirements for the Bachelor of Arts Degree.”
Major Specific General Education Requirements
The following courses not only satisfy a General Education Requirement (indicated in parentheses) but are also specific requirements for the Strategic Communication Track.
Note: This is not a re-statement of the University's General Education Requirement but a list of specific General Education courses which are also requirements or prerequisites for course work in the school/major.
|
Dept |
Course Number |
Title |
Credit Hours |
Minimum Grade |
|
JOUR-J |
200 |
Reporting, Writing, and Editing |
3 |
C |
|
MATH-A/M |
118 |
Finite Mathematics (Quantitative Reasoning) |
3 |
C |
|
COMM-S |
122 |
Interpersonal Communication (Ethical Questions/Diversity) |
3 |
C |
|
ECON-E |
101 |
Survey of Economic Issues (Social & Behavioral Science) |
3 |
C |
|
COMM-S |
121 |
Public Speaking (oral Communication) |
3 |
C |
Major Specific Requirements - All Strategic Communication students complete all courses below.
|
Dept. |
Course Number |
Title |
Credit Hours |
Minimum Grade |
|
TEL-T |
102 |
Introduction to Advertising |
3 |
C |
|
CMCL-C |
202 |
Media in the Global Context |
3 |
C |
|
CMCL-C |
337 |
New Media |
3 |
C |
|
SPCH-S |
333 |
Public Relations |
3 |
C |
|
CMCL-C |
324 |
Persuasion |
3 |
C |
|
TEL-T |
345 |
Media Planning |
3 |
C |
|
TEL-T |
347 |
Promotion and Marketing in Telecommunications |
3 |
C |
|
TEL-R |
440 |
Advertising Strategies |
3 |
C |
|
TEL-R |
404 |
Senior Seminar |
3 |
C |
|
SPCH-S |
307 |
Crisis Communication |
3 |
C |
|
CMCL-C |
424 |
Communication Research Methods |
3 |
C |
|
BUS-M |
300 |
Introduction to Marketing Management |
3 |
C |
|
CMCL-C |
315 |
Advertising and Consumer Culture |
3 |
C |
|
COMM-I |
311 |
Copywriting in Advertising |
3 |
C |