Pictured | Myles Simmons | Bachelor of Science in Business, Marketing | Indianapolis, Indiana (hometown)
Athletic Participation | Titan Basketball
Minor in Marketing for Business Majors
Students pursuing a four-year degree may combine formal study in marketing as they pursue a major concentration in one of the functional areas. Students who elect this program must notify their advisor before the end of their junior year.
- Students must attain a minimum cumulative grade point average of 2.0 (C) in all courses and not less than a C in each course.
- Courses may not be taken by correspondence study.
- All courses are 3 credit hours, unless otherwise noted.
Academic Advising
Your academic advisor is a critical partner in fostering your success at IU South Bend and beyond. Your advisor will help you explore academic majors and careers, plan your degree, choose classes, learn about internships and study abroad, and much more. To see who is assigned as your advisor, visit your Student Online Advising Record in one.iu.edu. For more information about advising at IU South Bend, visit the website for the Undergraduate Advising Center.
Final responsibility for meeting degree requirements rests with the student.
Questions about advising? Email sbadvise@iu.edu or call (574) 520-4550.
Requirements (9 cr.)
Select one of the following:
- BUS-M 401 International Marketing
- BUS-M 405 Consumer Behavior
- BUS-M 415 Advertising and Integrated Marketing Communications
Select two of the following:
- BUS-M 303 Marketing Research
- BUS-M 418 Advertising Strategy
Prerequisite is BUS-M 415 - BUS-M 419 Retail Strategy
- BUS-M 426 Sales Management
- BUS-M 450 Marketing Strategy