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Previous IU South Bend Campus Bulletins

Students are ordinarily subject to the curricular requirements outlined in the Bulletin in effect at the start of their current degree. See below for links to previous Bulletins (bulletins prior to 2013-2014 are in PDF format only).

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B.S. in Marketing Pictured :: Taylor Silveus :: Marketing :: Osceola, Indiana (hometown)

Bachelor of Science in Business (Marketing)

Degree Plan >>
Concentration Requirements

All courses are 3 credit hours, unless otherwise designated :: Students must attain a grade of not less than C in each course

Junior and Senior Years­­
  • BUS-M 303 Marketing Research
  • BUS-M 401 International Marketing
  • BUS-M 405 Consumer Behavior
  • BUS-M 450 Marketing Strategy

Select two of the following:

  • BUS-M 415 Advertising and Promotion Management
  • BUS-M 419 Retail Strategy
  • BUS-M 426 Sales Management
Electives­­

Electives in marketing include all 400-level marketing and advertising courses.

See also

Photo credit :: socialmediamarketing.com via Flickr :: cc

Academic Bulletins

PDF Version

Click here for the PDF version. Please be aware that the PDF is formated from the webpages; some pages may be out of order.