Undergraduate
Minors
Advertising
The Department of Journalism and Public Relations offers two advertising minors: one for marketing majors in the Kelley School of Business and the other for majors in other areas.
A minor in Advertising requires satisfactory completion of the following requirements:
- completion of properly distributed credit hour requirements for a baccalaureate degree
- completion of 19 credit hours, with a minimum grade of C in each course
- to declare the minor, complete the IU School of Liberal Arts online declaration form or visit the Miriam Z. Langsam Office of Student Affairs in the IU School of Liberal Arts located in Cavanaugh Hall room 401
- students majoring in journalism and minoring in advertising may share JOUR-J 300 and JOUR-J 400 between the major and the minor
Minor Requirements:
Kelley School of Business – Marketing Majors
- *JOUR-J 320: Principles of Creative Advertising (3 credits) Required prerequisite for all other courses in the sequence. BUS-M 415 may be substituted
- *JOUR-J 300: Communications Law [P: Sophomore standing] (3 credits) BUS-L 203 or BUS-L 204 may be substituted
- JOUR-J 335: Advertising Copywriting [P: JOUR-J 320] (3 credits)
- JOUR-J 463: Graphic Design I [P: JOUR-J 320] (3 credits)
- JOUR-J 420: Advertising Concepts and Copywriting [P: JOUR-J 320 & JOUR-J 335] (3 credits)
- JOUR-J 438: Advertising Issues & Research [P: JOUR-J 300, JOUR-J 320, JOUR-J 335, & JOUR-J 420] (3 credits)
- *JOUR-J 400: Careers in Public Relations (1 credit) BUS-X 320 may be substituted
Note: Items identified with * have required marketing courses that may be taken as substitute for a journalism class and also counted toward the minor in Advertising. These rules apply ONLY to marketing majors.
Other Areas:
- JOUR-J 320: Principles of Creative Advertising (3 credits) Required prerequisite for all other courses in the sequence. Offered fall and spring
- JOUR-J 300: Communications Law [P: Sophomore standing] (3 credits) Offered fall and spring
- JOUR-J 335: Advertising Copywriting [P: JOUR-J 320] (3 credits) Offered spring
- JOUR-J 463: Graphic Design I [P: JOUR-J 320] (3 credits) Offered fall and spring
- JOUR-J 420: Advertising Concepts and Copywriting [P: JOUR-J 335] (3 credits) Offered in fall
- JOUR-J 438: Advertising Issues & Research [P: JOUR-J 420] (3 credits) Offered in spring
- JOUR-J 400: Careers in Public Relations [P: Junior standing] (1 credit) Offered fall and spring
