Pictured | Tally Diaz | B.F.A. in Photography / Minors in Graphic Design and Printmaking (hometown)
Volunteer activities | Stage camerawoman/videographer and Life Group, First Baptist Church
Photo credit | Susan Moore
Arts Management | ARTS
P Prerequisite | C Co-requisite | R Recommended
I Fall Semester | II Spring Semester | S Summer Session/s
- ARTS-M 200 Introduction to arts Management (3 cr.) A comprehensive environmental overview of the arts, culture, and entertainment industry in the U.S., emphasizing the non-profit performing arts. Students will learn fundamentals of business models, governance and arts management structures, and managerial functions of programming, marketing, fundraising, and more, utilizing lecture, discussion, reading, research, writing, and presentation.
- ARTS-M 210 Introduction to Fundraising for the Arts (3 cr.) This course is an introduction to fundraising for non-profit arts organizations. Students will learn basic legal and ethical principles of philanthropy, methods of prospect research, donor cultivation, solicitation, and stewardship.
- ARTS-M 220 Arts Marketing (3 cr.) Arts Marketing will provide students with an overview of marketing theory, strategy, and tactics to develop audiences for an artistic enterprise. Students will study consumer behavior, segmentation, and learn how to develop a comprehensive marketing plan through lecture and discussion, readings, research, writing, quiz, and oral presentation.