General Courses
Specialty Area Requirements (15 cr.)

General Courses

E710 Strategic Marketing Management (3 cr.) An introduction to the process of creating a market-driven organization. Specific topics include marketing strategy, market research and analysis, and the development of products and services, pricing, distribution, and promotion. The course employs lecture, classroom discussion, case analysis, and field research projects.

E712 Operations Management (3 cr.) Surveys the management of operations in manufacturing and service firms. Diverse activities, such as determining the size and type of production process, purchasing the appropriate raw materials, planning and scheduling the flow of materials and the nature and content of inventories, assuring product quality, and deciding on the production hardware and how it gets used, comprise this function of the company. Managing operations well requires both strategic and tactical skills. The topics considered include process analysis, workforce issues, materials management, quality and productivity, technology, and strategic planning, together with relevant analytical techniques. The course makes considerable use of business cases. Most classes will be spent discussing the cases assigned. For each case, students will be asked to review actual company situations and apply technical and managerial skills to recommending courses of action. Most cases will be taken from manufacturing, but some will be service-oriented. Several of the cases will focus on international companies or issues.

E720 Decision Support Systems (3 cr.) In this course, we enhance the students' modeling skills by covering the following topics: (1) simulation with @ RISK, (2) optimization modeling with the Excel Solver, (3) making decisions when multiple objectives are involved, and (4) using neural networks to improve forecasting. Applications from all major functional areas will be discussed.

E721 Managing Accounting Information for Decision-Making (3 cr.) Provides a user-oriented understanding of how accounting information should be managed to ensure its availability on a timely and relevant basis for decision-making. Focus is on cost-benefit analysis for evaluating potential value-added results from planning, organizing, and controlling a firm's accounting information. Group participation and computer support are used extensively.

E740 Financial Management (3 cr.) Provides a working knowledge of the tools and analytical conventions used in the practice of corporate finance; establishes an understanding of the basic elements of financial theory to be used in application of analytical reasoning to business problems; and explores the interrelationship among corporate policies and decisions. Course work will include problem sets, study group preparation of executive summary memos and critiques, and use of PC spreadsheets to develop a planning model for a case focusing on funds requirement.

Return to Top

Specialty Area Requirements (15 cr.)

E700 Supply Chain Management—Project Management (1.5 cr.) A project is a task with a beginning, a defined scope, and an end: installing a computer network, introducing a new product, and reengineering accounts payable are some examples. It is projected that "the project manager is the linchpin in the current horizontal/vertical organizations." This course focuses on effective project planning and management. Extensive use is made in the course of case analysis. Students will also be exposed to state-of-the-art project management software (Project Primavera).

E701 Supply Chain Management—Business Process Design (1.5 cr.) Viewing a business operation as a process has become an important concept. Applying this concept has resulted in significant improvements in cost, productivity, and quality. This course will cover both manufacturing and administrative/service processes. Initially, the traditional or classical methods of process analysis will be described. Then current methods such as work-group analysis and cross-functional analysis will be covered. The next phase will be assessment and evaluation of processes. Techniques such as the rating method, performance evaluation, benchmarking, and the quality profile are described. Students will use state-of-the-art software designed specifically to support process engineering applications.

E730 Supply Chain Overview (3 cr.) The course provides an intensive overview of supply chain management including sourcing, manufacturing, distribution along with technologies, and quantitative models used in managing supply chain. The course is delivered during the initial residency part of the program.

E731 Supply Chain Management—Sourcing (3 cr.) This course concentrates on the important functions of working and managing the vendor base that supports the supply base. Students will learn about the design of cooperative arrangements between trading partners, as well as the new technologies like Internet reverse auctions and e-hubs that are being employed for e-procurement.

E732 Supply Chain System Design, Control and Management (3 cr.) Supply chain management is a system approach to managing the entire flow of information, materials, and services from raw materials suppliers through factories and warehouses to the end-customer. Supply chain management is different from supply management. Supply chain management (SCM) emphasizes all aspects of delivering products to customers, whereas supply management emphasizes only the buyer-supplier relationship. SCM represents a philosophy of doing business that stresses processes and integration. This course will focus in two major areas related to supply chain management: (1) the design of the distribution system, and (2) the planning and control system used to manage the supply chain.

E733 Supply Chain Management—Enterprise Planning (3 cr.) This course gives the student an in-depth understanding of the technologies that businesses use to better manage their supply chain operations. Key technologies covered are enterprise resource planning systems, customer relationship management, advanced planning systems, and data mining.

Return to Top