IUPUC Programs
Undergraduate Programs
Division of Business
The Indiana University-Purdue University Columbus Undergraduate Program in Business provides opportunities for breadth of education as well as for a reasonable amount of specialization. Consistent with the Association to Advance Collegiate Schools of Business (AACSB) perspective, the school subscribes to the principle that a significant portion of a student’s academic program should be in general education subjects, complemented by study in the basic areas of business administration. This assures the planning of balanced study programs while enabling a student with an interest in one or more of the professional areas of business to specialize in those fields. Courses and assignments expose students to ethical decision making, diversity, corporate social responsibility, and international business.
Bachelor of Science Degree Programs
Bachelor of Science in Business Administration with a Concentration in Accounting
The accounting curriculum prepares students for careers in corporate accounting, auditing, management consulting, taxation, and accounting for governmental and nonprofit organizations. In addition, it equips the future business executive with tools for intelligent analysis, planning, control, and decision making. The accounting curriculum helps students prepare to pass the Certified Public Accountant (CPA) exam and Certified Management Accountant (CMA) exam, and provides an excellent foundation for students who want to pursue graduate work in business, public administration, or law.
Bachelor of Science in Business Administration with a Concentration in Finance
As the most common professional background among the CEO’s of the Fortune 500 (Stuart Scott, 2011), Finance as a body of knowledge allows students and practitioners to understand the value of business activities, and how to decide which activities to pursue. Finance as an academic concentration explains the connections between business activity, societal utility, money, and the capital markets. Every day, business managers, investment managers, bankers, and individual investors around the globe make choices about buying, selling, or holding assets and liabilities, and the field of Finance comprises the study of how these resources are best allocated and managed. Knowledge learned in the area of Finance allows a business manager to understand how to measure the value of their resources, providing a basis for the manager to invest in business projects, to manage debt, or to reward shareholders with a dividend.
Concepts learned in finance will apply to business management, investment management, and personal financial acumen. Financial analysis and study will involve other areas such as marketing, forecasting, risk assessment, and psychology.
Bachelor of Science in Business Administration with a Concentration in Management
Society recognizes the importance of understanding both management itself and the complex nature of the organizations—in business, government, hospitals, and universities—in which managers operate. The faculty is concerned with improving this understanding through the study of strategic management, organizational theory, and human resource development.
The undergraduate courses offered in this major are concerned not only with the broad aspects of management and organization, but also with developing skills for dealing with problems of a global business environment and the increasingly complex problems of human resource allocations.
Bachelor of Science in Business Administration with a Concentration in Marketing
The study of marketing concerns all activities related to the marketing and distribution of goods and services from producers to consumers. Areas of study include customer behavior, the development of product offerings to meet consumer needs, pricing policies, institutions and channels of distribution (including retailers and wholesalers), advertising, selling, sales promotion, research, and the management of marketing to provide for profitable and expanding businesses.
The marketing curriculum endeavors to provide the business community with broadly trained men and women who can approach problems with a clear understanding both of marketing and of the interrelationships between marketing and other functions of the firm. Students planning careers in marketing management, advertising, sales, sales management, retailing, wholesaling, marketing research, or distribution normally major in marketing.
Minors
A minor in business can be a valuable addition to any major. The study of business will help you in your roles as a citizen, consumer, and employee. It will accentuate your decision-making skills, help you understand and improve processes, give you the tools to manage people, and broaden your perspective in the workplace beyond your role as an individual. A business minor can be particularly worthwhile for students who may someday hope to run their own business.